Ayutthaya

Ayutthaya

Alps

Alps

New York at night

New York at night

Ao Phang-nga

Ao Phang-nga

Arizona

Arizona

Bondi Beach

Bondi Beach

Fitz Roy

Fitz Roy

Gotthard Pass

Gotthard Pass

New York

New York

Palma de Mallorca

Palma de Mallorca

Atlantic Puffin

Atlantic Puffin

Toronto

Toronto

The advantages of pictures

  • Pictures elicit emotions and dreams of holidays
  • Increases length of stay and return visitor rate
  • High utility means lower bounce rates
  • More sales through higher conversion rate
  • Positive user signals for search engines
  • Additional SEO traffic from universal search rankings

Good reasons to choose TripsByTips

  • 1.500 photographers worldwide
  • Quality control by in-house picture editors
  • Photos about destinations, topics, POIs
  • Custom images without spending time and effort searching
  • Pictures incl. text and map position
  • Full rights of use (non-exclusive)

Via our network of photographers, you can find the best pictures for your landing pages – cost-effective and scalable. You provide a briefing on motif, mood and technical requirements such as format, resolution, file size and compression. On request, we also produce short image descriptions. Pictures can be ordered separately and in combination with the unique travel content.

The process: Order pictures for your landing pages

The process: Order pictures for your landing pages

In a kick-off meeting we define the motifs and technical requirements using example pictures. This is how we create the order description for photographers. We do a round of testing to assess the results and optimise the briefing. This includes:

  • Picture motif requirements
  • Quality: Image resolution, file size, format
  • Mood: Weather, time of year, processing
  • Picture title and description
  • Legal notice

Production

1.500 photographers will see your orders and submit relevant pictures of their travels and holidays. On request, the photographers also define keywords, tags and write a short description of the picture.

Quality control

The TripsByTips picture editors do the quality control. They ensure that we only deliver pictures that meet the requirements defined in the briefing.

  • Motif: Useful, target group-oriented and up to date
  • Goal achievement: Inspiring and eliciting an emotional response
  • Continuous training of the picture editors

Delivery on demand

In the online customer area all pictures can be viewed and downloaded. Alerts notify you of new pictures that are available for download.

  • Individual download using the link in the customer area provided
  • Bulk download via links as txt, docx, xlsx, csv, xml, json
  • Automatic delivery to your CMS via xml-rpc interface

Jan Valentin

Senior Vice President & Managing Director | KAYAK Europe

“Holiday pictures and travel guide content gives users an idea of the travel destination without having to leave the page. Verification through content helps holidaymakers make travel decisions and thus increase conversion rate.”

Price models

We distinguish between one-off orders and continuous orders and deliveries of pictures as part of a monthly subscription model.

Contingency model

  • Flexible ordering of pictures based on need
  • One-off picture orders for new and existing projects
  • Credit for one-off demand for pictures

Subscription model

  • Continuous production based on monthly goals
  • Perfect for ongoing publishing projects such as blog articles
  • Lasting content development for the long term

Unique content for the online tourism sector

Measurable SEO and conversion success with smart content publishing